NYBL Announces Adidas Partnership
The National Youth Basketball League enters its fourth season with news that they will be partnering with Adidas Basketball. The NYBL focuses on middle school players and the heads of Adidas Grassroots see this as an opportunity for them to shine the light on the next generation of basketball players.
“In furthering their commitment to youth basketball, it is the hope of adidas that the NYBL will become a launching pad for the adidas Uprising Gauntlet Series, the adidas All-American Camp, the adidas Summer Championships, adidas Nations, as well as the adidas-sponsored McDonald’s All-American Game.” –NYBL Staff
This year there is more at stake than in the past. The winner of the NYBL 8th grade division will be awarded a spot on next year’s Adidas Uprising Gauntlet Series.